How can you know if your website is a great website, or what is a good site?
A great site is a site that works, if you have developed your site to sell some items, you can state that your site is an excellent website if it does sell products.
* But are you selling as many products as a great site sells, or you are just offering a couple of products once in a while?
* Are your sales pages great enouth to consider your website a great site?
* Do you have enough visitors to your website to consider it a good site?
* Do you have enough return traffic or all your visitors are very first time visitors?
* Do your visitors stay sufficient time to consider your website a great website?
* How can you know for sure if your site is a good website?
* What sort of concerns must you be making to yourself to understand if your webite is a good site
ASK YOURSELF THE FOLLOWING QUESTIONS TO KNOW IF YOUR WEBSITE IS A GOOD WEBSITE
* Who cares?
* What are you trying to find?
* What sort of visitors do you have?
* Which is your priority?
* How should you mesure your success?
WHO CARES?
If the site belongs to a business, then the web pages wear ´ t come from a bachelor, there ´ s not only one person that can state if you have an excellent site, so you will need to round up individuals that are extremely interested
You will discover the techno-geeks, the sales individuals, the public relations people, etc etc and everybody of them will have their own concept of what is a great site
Once again as the site belongs to ALL the business, the individuals on your company who care enough to judge the website, ought to be asked to sign up with the team and take some responsability about the design of the website
WHAT ARE YOU LOOKING FOR?
Each of the people who cares about the website will have their own concept of what they desire out of a good website. A lot of them will simply be talking on behalf of their own departments, however you should force them to think on behalf of the business.
Every department can have their own objetives, aspirations and goals, each has his own idea about what is a good site, but they need to think as a company, and the conclusion needs to satisfy most of them, and if you can, your should develop a great web page for all of them.
WHAT KIND OF VISITORS DO YOU HAVE?
Every website has very first time visitors, returning visitors, curious, buyers, people that arrived by mistake, people that invest a short time at the site, individuals that invest a long period of time at the website, and so on.
What type of visitors do you want, the ones that show regularly, the ones that check out the most pages, buys more things, purchases more often or spend the most cash?
Which are the most essential visitors for your business, to believe that you have an excellent site?
As soon as you get them you can be pleased that your site is a good site.
WHICH IS YOUR PRIORITY?
When you know what everybody wants, you will have to focus on everybody ´ s objectives.
Will you pursue increasing gos to, selling more products per see, supply more info about the company and it ´ s items, improving customer satisfaction.
After a discussion that will depend upon the number of individuals is giving their own opinion about what cares most, you ´ ll end up with your own list of priorities, and the ones that will not be pleased with their request, at leas will understand why.
HOW SHOULD YOU MESURE YOUR SUCCESS?
How can you make sure that the numbers that you are getting are telling you that your website is a good site, It depends …
* If your primary top priority is to get visitors, then www.Alexa.com and it ´ s ranking can help you on that, however you can also use some javacript and or cookies.
* If your main goal is income then the sales will have the leading voice.
If you are going after client complete satisfaction then you must agree with the other members of your business how will you gather complete satisfaction data and how will you weigh it, *.
All the info that you gather should help you take business choices. It ´ s not a matter of getting as much info as you can, since excessive information can be as bad as insufficient information.
Make certain that you keep measuring your success, make it part of a consistent enhancement procedure, due to the fact that the web modifications month after month.
트래픽 프로그램 You ´ ll truly be able to inform if your website is an excellent site.
Written by Dr. Roberto A. Bonomi